Kim Wales will speak on Marketing/Fundraising, including Marketing by Segment… Baby Boomers, Gen X & Millennials * Google ad word & twitter success stories * Deal webinars * Getting baby boomers comfortable with the technology * Millennials… Is it worth pursuing those in debt and at the start of their career? * What type of information are different customers looking for?
Kim Wales will speak from 1:45 – 3:15 pm on Thursday, March 27 on the topic of “IP Considerations in Raising Capital in the 21st Century.” Her presentation will focus on: Raising capital for inventions has become increasingly transparent and creative in today’s world. Shark Tank has made the word “investor” a household name while Kickstarter, Indigogo and Fundable have turned crowdfunding into an instant customer and market traction indicator. Intellectual property considerations are on the minds of investors and increasingly the prerequisite for capital regardless of the source. The venture capitalist, angel investor, accredited investor and now the non-accredited investor, have become very savvy within the area of intellectual property. This program will explore how each investor type views intellectual property, examine the legal challenges each type presents, and how intellectual property is rectified when capital is at stake.
Kim Wales will present as a keynote and panelist at the Annual Conference of The Women Presidents’ Organization — the 2015 International Conference in Phoenix, Arizona on Thursday, April 30 to Saturday, May 2, 2015. The conference encourages WPO members to share business strategies and experience with other successful women from all over the world, as well as learn from interactive seminars and speakers. Additionally, it will provide potential members who qualify a unique opportunity to experience the impact the WPO has on women business owners professionally, and personally.